frankie's magazine's lowercase masthead uses a custom font. The most similar commercial font would be Nuno Extended ExtraBold.
The frankie masthead features playful lowercase lettering that reflects the magazine's focus on DIY culture and independent artistry for young Australian readers. This casual design approach reinforces the magazine's position as an alternative lifestyle publication celebrating creativity and authenticity.
frankie was launched in October 2004 by editor Louise Bannister and creative director Lara Burke. The magazine covers lifestyle topics including fashion, art, photography, travel, craft and music for creative audiences. It publishes six issues per year on a bimonthly schedule.